The Boppy noggin nest head support slightly raise his babies head so that isn’t lying flat against a hard surface. This support pillow can help guard against flat head syndrome. Generous side padding provides comfort. Patented design includes a cut out hole to relieve pressure from the back of the babies head helping to maintain the roundness of the head shape. We use this in our pumpkin car seat.It was purchased for around $15.It is still in great shape with lots of life left.